Understanding Mobile First Design

mobile web designThese days there is a lot of talk about building websites for Google, or for mobile browsing; the reason is that mobile internet usage now exceeds that of the desktop computer. And why? Because everyone owns a smartphone.

If you’re wondering what Mobile First design means, it’s very simple; Mobile First design is the creation of a website for mobile devices. The design process relies on web designers ensuring the site renders appropriately on a mobile device. The skill is to neatly wrap all the content in a simple clean way. Thus removing multiple menus, reducing the number of clicks and avoiding pages that slide across screen after screen. The design process prioritises the smartphone display, then the tablet and finally the desktop.

In 2016, internet usage via mobile phone overtook desktop usage. Google decided that website owners needed to put mobile users first. This would simplify on-the-go browsing. As a result, mobile-first indexing was included in Google’s algorithm and started to help determine search engine ranking. Website owners not choosing to favour mobile users have seen their site rankings penalised since the introduction.

Responsive design is an alternative to Mobile First design, this option ensures sites render correctly on any size of screen without favouring one device over the other.

At Cyber Sushi Design, our customers have tended to favour Responsive Design in consideration of their mobile and desktop users. For anyone building a website, your aim is to ensure your target audience can:

  • find your site in search engines.
  • navigate and use it more easily than a competitors’ site.

Get in touch with Web Design High Wycombe

If you’re looking to maximise your site’s potential or want to create a site that on-the-go users can utilise with ease, we can use our expertise in mobile web design to ensure you succeed. Get in touch today on 01494 356 778.

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