Is your website struggling to generate traffic? Is your website getting found on search engine results pages? Are your social media profiles engaging the right people? To succeed in business your website must be discoverable online and that means you need to generate traffic to your website. So, here are 10 ways you can do just that, brought to you by Cyber Sushi Design – High Wycombe SEO company.
A simple but effective way to generate traffic is to include your URL and social media handles in all offline marketing literature, from your business cards, letterheads, leaflets, and adverts to stickers or detailing on your car – yep, you can even generate traffic while stuck in that long old traffic jam.
Join conversations on related blogs or start your own blog. In fact, definitely start your own blog. Search engines reward websites that add fresh, relevant content on a regular basis. But ensure your blog isn’t static by inviting conversation – ask questions to draw your audience in. And don’t forget to share across social media.
To generate traffic you need to put your website out there to get your business seen. Post comments on other blogs related to your industry, share on share social media and don’t forget to link back to your business website.
To generate traffic you need regularly create content – that’s blogs, landing pages, and social media posts. What’s more, you need to engage with other relevant content across blogs and social media platforms.
Create content that is useful to your intended audience. Offer information that will help readers achieve their goals or solve their problems. Keep the tone conversational and try to entertain your audience to keep them coming back for more.
Improve your Search Engine Optimisation (SEO) ranking by ensuring your keywords are related to your niche. Keywords should be words your target audience use to search for your products or services.
Offer readers a freebie. This could be an eBook associated with your industry or you could host a free webinar to share your expertise on a given subject.
Sign up to as many social networks as you can manage – don’t stretch yourself too thin. Social networks are a great way to promote your posts and introduce yourself and your products/services to like-minded people.
Avoid copy and pasting content from other websites. Search engines can detect duplicate content and will penalise your site in its search engine rankings.
If you don’t have the time or resources to commit to boosting the visibility of your business online but you do have the budget, pay someone for internet marketing services to generate more traffic to your website, on your behalf.
Cyber Sushi Design is the High Wycombe SEO company that will get you results. If your business isn’t appearing in search engines, we take your keywords and phrases and optimise your website to boost where you rank to get your site found online. Get in touch with us today for more details about how our SEO services can boost your business.